The nature of identity and ‘the self’ is a highly contested topic. Our identity, has long been thought of as something inherently tangible and definite, something that can be discovered or lost. More recently artists, philosophers, sociologists and neuroscientists have begun to understand identity as more of a collection of experience. Artists such as Cindy Sherman, Pawel Althamer and Roni Horn discuss the idea of the fluid nature of identity through their work. They explore the ways that ideologies and the sociological concept of ‘the Other’ influence what we know as our identity. Essentially all of these artists explore the concept that our identity is not a tangible, innate thing but a fluid, collective response to our experiences and surroundings.